When humans face heartbreak in life, many find comfort in food, like ice cream. But regular ice cream can make you feel guilty, due to an ungodly amount of calories. Halo Top lets you double down in comfort—it’s a way to find healing in ice cream without the high-caloric guilt.

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THE CLINIC

An Instagram experience where you will find the comfort and guilty free pleasure that your heart needs.

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THE PRESCRIPTION

A coupon for bite-sized samples of The Cure when you change your status to single on FB.

THE AMBULANCE

A special ice cream truck that serves the cure for aching hearts out there.

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AD: Gabs Samame

CW: Daniel Kang + Sam Pawar